Automotive industry news publications are directed at individuals within the industry. These publications are an informative and authoritative circular that provides a variety of information about the auto industry to its readers. The largest demographic of readers of these publications tend to be individuals who work in the auto industry.

Automotive service specialists tend to read this publication so they may be able to be kept up to date on industry related information. It is popular for car dealers to read this industry publication and require their service managers and other staff members to read it as well. They may also post articles that pertain to their manufacturer in the employee conference area so all staff sees the pertinent information.

The people who write articles in automotive industry newspapers usually have a background in the auto industry in one manor or another. Perhaps they were mechanics or service department managers prior to writing for the industry paper. The background of the writers provides them with an understanding of what the reader is interested in.

While the tradition has been for printed versions of these trade publications, many have turned to the Internet in order to circulate the information they are providing for the industry specialists. The publication that is on the web may be the same that is published in printed form or it may contain unique information that is not available otherwise. This version of the publication may require an Internet membership on a monthly, quarterly or yearly basis.

Current trends are a common subject that is covered by these papers. They may also provide general information on carmakers. Automotive repair tips and instructions on how to handle new mechanical conditions may be published.

Some of these publications may be published by a particular car manufacturer and may be intended for circulation strictly between service centers for the particular line of cars. These types of automotive news may include manufacturer related information that is intended for the knowledge of the staff of this company. The dealers that are associated with this company may in some cases make this publication available for the customers to read while they are waiting for their car to be repaired.

Improved customer relations and customer satisfaction tips may be the subject of articles. These may include new and unique approaches to keeping customers satisfied. This type of information can be very helpful in getting and keeping new customers. Another popular subject is the listing and reviews of auto events such as cars shows and expositions. There may even be a highlight of a new model that was premiered at the car show.

The news on the automotive industry magazines are published by publishers that focus on providing information to industry professionals. These global automotive industry news are typically about topics that pertain to the mechanics of the industry and may attract the service manager or the dealer and sales staff to read them. These publications may be industry oriented or they may be published by a specific carmaker with the intent of providing info to their staff and to their customers.